Entry Ramps = Transition Phrases
Reading Notes For: Click to Buy The Book!!! Entry Ramps Entry ramps are simply transition phrases that quickly signal to the audience what is coming next. They help the presenter/speaker [...]
Client Framing: Who is running the show?
Reading Notes For: Click to Buy The Book!!! Using the three P‘s —Predict, Preempt, Prevent—we can predict that price will come up as a question or objection at some point [...]
Influence Objective (IO). To effectively execute the tie-down, your influence objective—the behavior you hope to influence—must be clear.
Reading Notes For: Click to Buy The Book!!! When trying to influence, our audience constantly searches for: ▪ What this information will mean to them; ▪ What value it will [...]
Address Fear through Frames. The three P‘s—Predict, Preempt, Prevent.
Reading Notes For: Click to Buy The Book!!! Address Fear through Frames As we discussed earlier, the sequence of your presentation matters. Think in terms of the three P‘s—Predict, Preempt, [...]
Psychological Frame of Reference
Reading Notes For: Click to Buy The Book!!! Psychological Frame of Reference A psychological frame is someone's frame of mind when they enter a situation, whether a sales presentation, classroom, [...]
The Tie-Down – – where the value is created with a clear influence objective in mind.
Reading Notes For: Click to Buy The Book!!! Stories Trigger Oxytocin We need the third and final piece of the AMPLIFII formula. This is The Tie-Down - - where the [...]
Mortgage Mastery Mashup Training
Mortgage Mastery Mashup Sales Training!!!! Welcome to the WellThatMakesSense Mortgage Mastery MashUp sales training!!! I'm a nerd, so I consume a lot of great content. And, I love sharing it with [...]
You are either adding to or subtracting from your influence. There is no middle ground ~ Rene Rodriguez
Reading Notes For: Click to Buy The Book!!! Frames: Window into Your World “You are either adding to or subtracting from your influence. There is no middle ground.” —René [...]