“Damn, there is so much great knowledge out there. Did you know that “BOOKS” are full of smart?? No, I mean like life changing, I-wish-I-knew-that-years-ago type stuff.
I know that I was waaaayyy late to the game figuring it out. And I know that a lot of you are too busy to read as much as you ‘should’. And that is why you need me.
I still remember how it started for me. It started in June of 2008. After 11 years …..Click to continue
September 18, 2026

September 17, 2026

September 17, 2026

RECENT ARTICLES

What’s up in Mortgage Today -AM- (09/19/2025)
WTMS Blog Today = What's up in Mortgage Today (09/19/2025) Mortgage-backed securities (MBS) experienced a modest downturn today, with prices reflecting a slight decrease in demand, influenced primarily by rising yields in the 10-year Treasury [...]
What’s up in Mortgage Today (09/18/2025)
WTMS Blog Today = What's up in Mortgage Today (09/18/2025) Mortgage-backed securities (MBS) experienced mixed movements today as volatility remains a theme amid fluctuating investor sentiment. The UMBS market showed notable activity with a slight [...]
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WTMS Blog Today = What's up in Mortgage Today (AM) - 09/17/2024 Mortgage-backed securities are experiencing a notable shift today as 5.0 coupon UMBS continue their dominant performance over the previously favored 5.5 coupons. This [...]
Article Archive

“The Focusing Illusion,”: “Nothing in life is as important as you think it is while you are thinking about it.”
Reading Notes for: “The Focusing Illusion,”: “Nothing in life is as important as you think it is while you are thinking about it.” After recognizing the extent of our vulnerability to [...]
The Importance of Attention . . . Is Importance. WHAT’S SALIENT IS IMPORTANT
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PRE-SUASION: We are said to “pay” attention, which plainly implies that the process extracts a cost.
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According to this nontraditional—channeled attention — approach, to get desired action it’s not necessary to alter a person’s beliefs or attitudes or experiences. It’s not necessary to alter anything at all except what’s prominent in that person’s mind at the moment of decision.
Reading Notes for: ARE YOU ADVENTUROUS ENOUGH TO CONSIDER A REVOLUTIONARY MODEL OF INFLUENCE? According to this nontraditional—channeled attention — approach, to get desired action it’s not necessary to alter a [...]
