What Lane Kiffin's Bold Coaching Move Teaches Us About Making Hard Decisions in This Market   Lane Kiffin just made a coaching decision that's got everyone talking. But here's what caught my attention as someone [...]

  Tell a Story, Stop the Spreadsheet: Using Intrigue to Reclaim Attention Analysis and narrative can’t run at the same time. When the room dives into cell D47, attention chills, emotions drop, and momentum [...]

WTMS Blog Today = What's up in Mortgage Today (AM) - 11/14/2025 Markets delivered a mysterious rally at 7am this morning after an otherwise flat overnight session. MBS gained 16 basis points and the 10-year [...]

  Ok, so we are talking about 50 yr mortgages?!   There is a great Thomas Sowell quote: "In this world there are no solutions, only trade-offs."    So let's look at it from that perspective. [...]

WTMS Blog Today = What's up in Mortgage Today (PM) - 11/12/2025 ADP's weekly employment report shocked markets this morning, showing an 11,000 job loss average in October. This new data source has quickly become [...]

WTMS Blog Today = What's up in Mortgage Today (AM) - 10/29/2025 Mortgage rates hit their lowest level in over a year, sparking a dramatic surge in refinancing activity. The 30-year contract rate fell to [...]

WTMS Blog Today = What's up in Mortgage Today (PM) - 10/15/2025 Bond markets are rallying this morning as earnings reports soothe trade war fears that dominated headlines last week. The UMBS 5.0 coupon gained [...]

Zillow + ChatGPT: Your New Best Friend or Competition? The Big News Remember when you thought Google was your biggest lead generation challenge? Well, hold onto your lockboxes, because Zillow just became the first [...]