Reading Notes for: PRE-SUASION: THE FRONTLOADING OF ATTENTION Trust is one of those qualities that leads to compliance with requests, provided that it has been planted before the request is made. [...]
Reading Notes for: Pre-Suasion seeks to add to the body of behavioral science information that general readers find both inherently interesting and applicable to their daily lives. It identifies what savvy [...]
The habits of established and successful companies, like: Listening to customers Investing aggressively in technologies that give those customers what they say they want. Seeking higher margins Targeting larger markets Doesn't work for [...]
When there is a "Performance Oversupply" it creates the opportunity for disruptive technologies to attack from below. The intersection of Performance Supply and Performance demand is a critical juncture in the product life [...]
Values that focus an organization priorities on high margin products cannot simultaneously focus priorities on low margin products. This is why focused organizations perform so much better than unfocused ones. Their processes and [...]
3 classes of factors impact what an organization can - and cannot - do: It's resources: The most visible. People, equipment, technology, product designs, brand, information, cash, relationships with suppliers/distributors/customers. Usually things or [...]