My uncle the salesman often said that you can put anything in quotes at all, anything. But I didn’t say that. He did.
That Word that you just Heard can Never Be Unheard. Future Pacing Putting somebody in a time other than the present puts them into a trance. If you ask them to imagine what it [...]
Metaphor for Hypnotic Persuasion
That Word that you just Heard can Never Be Unheard. In our previous post: we talked about Hypnotic Language Patterns. When you work in sales, your job is not just to relay information - [...]
Using Client Consistency to Sell More
Once people have made a decision, the law of consistency will have them double down on that decision. They will become even more certain that they are correct. Liking the product or service even [...]